NextStage Analytics makes its debut
Dear readers,
Welcome to Making Marketing Actionable, where I’ll be blogging from now on. This is the first post of this blog that I hope will intrigue you. For more information about me, or why I have joined NextStage, stay tuned, I’ll explain it in a future post. Today, I wanted to start by talking to you about our technology which I believe is going to revolutionize our industry.
You’re not familiar with NextStage and it’s technology?
If you’re not yet familiar with NextStage Analytics and our patented Evolution Technology, please start your journey by going to the About pages that you will find on the top menu. There, you will find explanations of who we are and more interesting: what we do; including some interesting details about our patented technology.
Are you already familiar with NextStage and its technology?
Well, then we have exciting news for you as we’re currently preparing the first product based on our ‘mindreading’ technology. as John Lovett baptised it last year in one of his blog posts. Well, in fact our tool can’t read your mind, know what you’re thinking (for example if you’re thinking about your next vacation), but we can see how you think it (are you happy while you think about your coming vacation?).
But before we start telling you what will this product will do for you in details I wanted to let you know that we’ve been working in answering the question that was on everybody’s lips:
Does it really work?
I have the pleasure to announce you that it works! But you don’t need to believe me 
I understand that you remain skeptical, I have to admit that at first I was skeptical too.
If you want to learn more and get the hard facts, come to eMetrics San Jose next week to find out by yourself. We will be making a quick presentation that shows the results of an independent test in order to asses the acuracy of NextStage Analytics with gender and age calculations.
What do I mean? Our tool can very accurately determine the gender and age of an individual visiting a website that we track, we thus did an independent test to veryfy our accuracy.
The protocol and results of this test will be presented at eMetrics, so don’t miss it!
After this presentation at eMetrics, we will start revealing through this Blog the capabilities of NextStage Analytics.
Looking forward seeing you @eMetrics and enjoy the reading,
René
P.S. I still have some work on the look and feel of this Blog, so please be indulgent in the first weeks
Awesome, René, this is great!
I’m glad to see that you’re consolidating much of your thoughts and content to this space.
I’m looking forward in engaging you and your readership over the next few months (at least).
All the best on your new space.
Oh, sure, Chris. You’ll comment here but not on good old Joseph’s blogs, huh?
See if I tell you whether your male or not. And I won’t tell you your age, either.
Harrumph.
Rene – it’s about time somebody built a bridge over the “action chasm” in Web analytics. Looking forward to reading your thoughts and hearing more about the compelling work at NextStage Analytics.
Cheers,
John
Congrats to René, Joseph and Aurélie!
Looking forward to seeing results and best of luck!
Best,
Julien
Christopher and Julien thanks for your encouragements.
John, thank you for your comment, and yes it’s time the Industry moves forward and that companies really start having bottom line improvements and not just pretty reports and dashboards to present to mangement
I have some very interesting stuff to share with you at San Jose, CU next week including the features of the first release of NextStage Analytics
Cheers,
René
One day and already five comments? That’s it. I’m not writing anything anywhere any more. Phphphttt to you all.
Enhorabuena, espero con ansiedad los contenidos para aprender de ti
Un abrazo, me alegro de volver a “verte”
Hola Gemma,
Gracias por tu comentario. Nos vemos en eMetrics Madrid, donde vendré con cosas nuevas
Un abrazo,
René